At him!, we focus obsessively on customers and we love shopping!

We like talking to shoppers while they shop - at the moment-of-truth, to understand how to better satisfy their needs, to sell more to them…and to gain more customers like them, for our retailer clients.

We have relied heavily on face-to-face quantitative interviews in recent years. We can also conduct much more varied customer research, including focus groups, accompanied shops and in-store video tracking…to build up a more complete picture of what customers do when they go shopping.

We work across varied channels. It is our ambition to track customers wherever they shop in Australia & New Zealand, real world or virtual world, across key retail channels.

• Convenience Tracking Programme (CTP)
• High Street Programme
• Soltrack Programme

• Workshops
• Bespoke research
• Consultancy
• Conference speaking